The beautiful event was the unveiling of the 3 gorgeous brand ambassadors of the clothing label Ouch!. The label had just moved into the female sector of the market, after doing extra-ordinarily well with the male sector. The Ouch!brand was first introduced to the market several years ago as a premium stockists of some of the best labels in the market. After a few years in the market, they moved on from just stocking other people's brand into making their own premium apparels for men with the label OUCH! Their top class men products were referred to as Ouchfits! It was a bold move that seem to have paid off and that established the brand as an household name & an award winning one at that. Allowing for the opening of several Ouchlets!
After several research into the female market, the brand recently decided to make its mark on that aspect of the market also by launching its own Ouchaholics! brand, which is how their female line is tagged. To show how important they have taken this particular sector of the market and also known for doing things properly, they have engaged 3 delightsomely gorgeous ladies to help propagate their brand ideals. There is the Ex-Most Beautiful Girl in Nigeria 2007, Munachi Gail Teresa Abii Nwankwo, 25, who is now a rapstress or better still, a celebrated hip-hop artist now. There is also another ex-beauty queen, a former Miss Nigeria UK 2009/2010, who is also a model and a budding actress, Dabota Lawson, while the 3rd personality is the very gorgeous and articulate stylist to the celebs and stars, Miss Yolanda Okereke. The idea is to basically cover the lifestyle industry with their products as much as possible, so coming soon would be bedding & furnishings, perfumes etc from Ouch!
To witness the unveiling of the brand ambassadors were several friends of the brand and very loyal Ouchaholics! Who had all gathered to catch a glimpse for the first time, the first collection of jackets for the new Oucharegeous! Female line. It was commendation galore for the brand's Md/ creative director, Mr Uche Ouch! Nnaji, the award winning, young style-preneur of note, who seem to have done well again. Many of those who came felt the new line was a very well thought out idea.. As usual we took some pictures and they are here for your viewing delight. All the pictures were taken by Abiola Aloba, for MM. They are copyright protected. Use without permission would be dealt with appropriately. |
MUNACHI ABII, EX-MBGN 2007 |
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THE BRAND AMBASSADORS & UCHE NNAJI |
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EX-MISS NIGERIA UK 2010-DABOTA LAWSON |
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TOP STYLIST-YOLANDA OKEREKE |
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ICE-PRINCE ZAMANI & FRIEND |
PLENTY MORE BEAUTIFUL PICTURES AFTER THE BREAK. PLEASE CLICK ON READ MORE
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ICE-PRINCE, YVONNE NWOSU & AYO ADEJUGBE |
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DABOTA, YOLANDA & FRIEND |
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OMOWUNMI IMOUKHUEDE |
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OMENA DANIEL |
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OMOWUNMI & DABOTA |
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UCHE NNAJI & ONYINYE |
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UCHE NNAJI & RONKE ADEMILUYI |
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YOLANDA & ICE-PRINCE |
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OHIMAI ATAFO & MORIAM MUSA |
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MARYJANE, DABOTA, YOLANDA & MUNA |
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MARYJANE |
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OUCHAHOLIC! WEARING ONE OF THE JACKETS |
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UCHE NNAJI, DABOTA & AYO ADEJUGBE |
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ONYINYE |
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2 OF THE JACKETS |
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JACKET A |
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JACKET B |
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CLOSER VIEW OF THE JACKETS |
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RONKE, OHIMAI, UCHE & OMOWUNMI |
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MORIAM MUSA & SCOTT IGBENE |
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JACKET C |
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JACKET D |
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RONKE ADEMILUYI |
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OMOWUNMI & MUNA |
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MUNA & UCHE |
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UCHE & CREW |
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UCHE, OMENA, AYO & FRIEND |
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MARYJANE, YVONNE, YOLANDA, LATASHA, DABOTA & FRIENDS |
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LATASHA NGWUBE & DABOTA LAWSON |
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VONNE & DABOTA |
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LATASHA, DABOTA, UCHE, YOLANDA, VONNE, ICE-PRINCE & SWAGS |
You have read this article DABOTA LAWSON /
FASHION AND ACCESSORIES /
FASHION AND ENTERTAINMENT /
FASHION AND LIFESTYLE /
MUNACHI ABII /
OUCH /
UCHE NNAJI /
YOLANDA OKEREKE
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